Concept Proposal Boards for my website/app, featuring my outcomes as illustrative examples.
On my boards I've aimed to create a professional standard of proposal of my product, using visual explanations, text and mockups.
Concept
a travel journalism platform that utilises visual and immersive techniques, in order to entertain and inform it's audience. My main goal for the product is to create journalism that people are excited to read, that is presented as a complete visual experience. I have identified visuals to be a key characteristic in this genre of journalism, as it helps it's audience to engage with the subject matter and visually explain it, aswell as creating an enticing aesthetic.
Audience
People with an interest in Travel Journalism
People with an interest in Art and Design, contemporary illustration and graphic design
Children - highly visual element relates to childrens book's. Visual explanations have been proved to help children to understand content more.
'Travel Journalism at it's best.'
'Over 100's of interactive & informative articles to choose from - Just pick a place and we'll take you there!'
'A unique visual experience with every article'
App design, proposing function and visual aesthetic.
Reflection
In terms of creating a believable and functional product, I think my boards are highly successful and do so in a professional and visually efficient way. I think I have used language effectively to create a friendly tone of voice for my brand, using a light colour scheme to communicate a light hearted and creative vibe.
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